DAY 17 M 23 OCT AW V. 1.0, 073013
WORKSESSION AND CRITIQUES
“WHY, WHY, WHY, WHY, WHY?”
– DESIGN WISDOM
“Master, what is the secret of Zen?” asked the apprentice.
“Attention” said the Master . “Is there anything more?” asked the apprentice. “Attention, Attention, Attention” said the Master.
– ZEN PARABLE
1. What pathways is your team working on? What barriers do you anticipate?
2. What are your research findings? What driving forces do you anticipate will help shape your normative future scenario?
3. What is your Theory of Change? What is your Theory of Action?
4. What design directions are you proposing?
4:30-5:00pm: TEAM 1 critique and discussion
5:00 – 5:30pm: TEAM 2 critique and discussion
5:30 – 6:00pm: 3 critique and discussion
6:10- 7:10pm: general discussion on pathways maps.
7:10pm: next assignment discussed.
7:20pm: CLASS ENDS
REFERENCE & RESOURCES For further exploration TBD
Measurable or Observable Knowledge, Skills, Attributes, Ability to Apply, Interpret, Create, Design, Explain, etc. TBD
BEGIN WORK TOWARD DRY RUN of EXPERIENCE SCENARIO CONCEPTS PRESENTATIONS V. 2.0
We now begin working on preparing our EXPERIENCE SCENARIO CONCEPTS. Now that all the labs have a first draft PATHWAYS MAP, we want to “stress-test” the assumptions of the MAP and the BENCHMARK GOALS by using them as the context for the experiences of our 2050 PERSONAS as enacted through their first person voices.
All the work up to now has been very “text-heavy.” This has laid down a good foundation of ideas. Now, without forgetting all that good preparatory thinking, we want to move those ideas into presentations that are image-rich and supported by “parsimonious” text; i.e.: no more than necessary. As you decide what to put in and what to leave out, keep in mind these ideas:
The law of parsimony, otherwise known as Occams Razor, states “do not unnecessarily multiply alternatives.” Somewhat similar is Herb Simon’s principle of “Satisficing” http://bit.ly/16tOjCK. Also relevant as you are forced to decide what to put in and what to leave out is the Pareto Principle which states that in any system or event, roughly 80% of the effect comes from 20% of the causes.
You will want now to select a summary super-set of the features, dimensions and attributes of your PERSONAS – what they do, think, feel, say, care about, wish for, what motivates and influences them – and map these onto your 2050 BENCHMARK GOALS in order to bring those goals to life as enacted human experience. Your scenario narratives might take many possible forms; i.e.: “day-in-the-life” storyboards, experience flow diagrams, role-playing enactments, concept maps, videos, sketches, RSA-type animations http://bit.ly/1adwQTt, or SimCity or CityVille type virtual environments, etc.
As you begin this phase, do not forget the work you have already done on you team blog sites. Bring that forward and repurpose it to build out the following content components. The same goes for the wealth of material in assignments, links and references from previous days that might help inform and enrich the FORESIGHT, INSIGHT, FARSIGHT AND TOPSIGHT of the following content components:
PRESENTATIONS TO CONTAIN THE FOLLOWING CONTENT COMPONENTS AS A MINIMUM.
1. FAMILY OF YOU 2050: Six FUTURE PERSONA PROFILES
2. A SCENARIO NARRATIVE FOR EACH PERSONA IN THE CONTEXT OF ONE OR MORE 2050 BENCHMARK GOALS: Look at Collective Invention PERSONA SCENARIOS as reference.
3. FORCES OF CHANGE PATHWAYS: Each scenario narrative should reflect one or more FORCES OF CHANGE PATHWAYS relevant to your FOCUS FIELD of LEARN, SHARE, OPPORTUNITY. Look back at pathway examples in future strategic scenarios from WBCSD and other international organizations. In particular, remember to look back at the GREEN DENMARK scenarios 2050 GREEN DENMARK SCENARIOS and at all the reference materials under Assignment 8-B on DAY 8.
4. 2050 BENCHMARK GOALS: Each narrative reflects one or more 2050 BENCHMARK GOALS relevant to your FOCUS FIELD. Look back at pathway examples in future strategic scenarios from WBCSD and other international organizations as well as PLAN PGH, EAST LIBERTY PLAN, etc. In particular, remember to look back at the GREEN DENMARK scenarios 2050 GREEN DENMARK SCENARIOS and at all the reference materials under Assignment 8-B on DAY 8.
5. EARLY SIGNALS/FUTURE SIGNS: Each narrative reflects one or more EARLY SIGNALS/FUTURE SIGNS for FORCES OF CHANGE PATHWAYS relevant to your FOCUS FIELD; I.E.: LEARN, SHARE, OPPORTUNITY.
6. LIFE2050PGH3.0: Represent all the above as an experience in a web site or blog or other platform branded with a vision title (e.g.: LEARN2050PGH3.0 – or a better title I am sure you can come up with.) Assume you are A LAB IN THE IDEATE NETWORK authoring this site. Assume your audiences are some combination of the following…you choose your target audiences and have a rationale for why your choice will best amplify, accelerate and scale progress toward your PATHWAY BENCHMARK GOALS; e.g: – Citizens of Pittsburgh in general ? – Residents of your target neighborhoods? – PGH metroregion planners, elected officials, administrators, businesses,? – Venture entrepreneurs, investors, developers, start-ups, incubators, accelerators, collaborators across CMU, PITT, PGH, developing neighborhoods? – Academic institutions; i.e.: CMU, PITT, CREATE LAB, etc? – K-12 educatlon system; i.e: administrators, teachers, students, parents? – Civil associations; i.e.: philanthropies, charities, social organizations, international organizations? – Other metro regions? – The nation?
7. SPEED RESEARCHING INSTRUMENT: You will need a summary top-level version of your EXPERIENCE SCENARIOS as an instrument to take out to do SPEED RESEARCHING on your second EXPEDITIONARY TREK in your target neighborhood. The purpose of this will be to get feedback from neighborhood residents on your 2050 vision scenarios.